The Retail Handbook

Antony Welfare · Jaico Publishing House

English · Paperback · Edition: N/A

Foreword by Roger Best, former CEO, Radley The Retail Handbook follows a logical 11 part journey that centres around, and begins with, the Customer. Based on 20 years of experience and a number of different retail businesses, this handbook will guide you through the journey to make your business customer focused, and realise the potential you have to make your retail business a success. Whether you are a seasoned retailer or you are just starting out, The Retail Handbook will help you master the basics in retail and set you up to compete with the larger retailers … and win the battle for your customers.

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